T-Mobile: Instore plasma and touch screens
Concept | Art direction | Design
A complete overhaul of T-Mobile's interactive and animated content. The brief was to create a framework to display a diverse range of content. Final animation was done in 3ds Max and is currently trialing in their 'store of the future' in Nottingham.
Interactive touch screens were given the same treatment.
RAF: Paper pilots
Recruiting officers asked for a leaflet to leave behind with a website address. We decided to make it an interactive experience by designing the flyer as a paper plane and combining it with an engaging website featuring an online game.
Jobcentre Plus website
A project for Jobcentre Plus to reflect their repositioning as the UK's largest (and free) recruitment agency. The idea was to use a strong 'Plus' graphic device that could be used across all media platforms and messaging.
eBay, Nissan G-TR and Gordon's emails
eBay UK: Search ranking interactive tutorial
eBay shop owners found the complex search and listing criteria confusing. We designed a flash tutorial to demistify the process. To make it accessible and as clear as possible we combined narration and screen capture to take them through a step-by-step process that answered all questions.
Wilhelm Krüger 2010. All rights reserved.