A pitch proposal for an exhibition in conjunction with the cultural festivities of the 2012 Olympics. The big idea was to engage and educate the youth in deciding what digital treasures should be saved alongside treasures of the past. A combination of traditional advertising and social media channels would encourage participants to discuss and curate the final exhibition.
Gordon's Gin: Christmas '09
|| Integrated campaign ||
The aim was to engage our audience with new exciting drinks, food and games ideas that they could use to impress their friends at home over Christmas. The campaign consisted of a microsite and brochure designed in the style of a festive compendium that was brought to life with specially commisioned photography and illustration.
T-Mobile: Instore plasma and touch screens
|| Digital ||
A complete overhaul of T-Mobile's in-store interactive content. The brief was to create a framework to display a diverse range of content. Final animation was done in 3ds Max and is currently trialing in their 'store of the future' in Nottingham.
Lipton Infusion campaign
|| Integrated campaign ||
Campaign for new Lipton Infusions range of teas. The objective of the campaign was to create strong key visual that highlighted Lipton Infusions taste as good as they smell.
Levi's Loves Local
|| Campaign graphic ||
Campaign graphic for Levi's South Africa for the KingJames agency, Cape Town South Africa.
London Underground poster campaign
|| Poster campaign||
A proposed public awareness campaign for Transport for London, informing commuters
of mobile reception on the tube.
Lipton destinations posters
January ‘09 || Poster campaign ||
European launch posters for a new range of exotic tea blends.
